During the launch of her fashion line, marketing was much more complicated since the audience was not that easy to reach.LC Lauren Conrad's story has always been consistent ever since the launch. The marketing effects of using social media platforms can do wonders for any brand. Conrad thinks that the landscape of marketing these days is much more diverse. Through the years, her brand has endured different challenges. The brand has helped her realize her fashion ideas, and they are still helping and supporting her even up to this day. When Lauren Conrad met the people at Kohl's, she had no idea that her life would change drastically. With the success of her stores, she co-founded yet another business, The Little Market, an online store that distributes handmade pieces all made by women. In addition, she has a beauty and cosmetics line called Paper Crown.

She released her book about her style in 2010 and opened the company soon after. She created the fashion and accessories brand for Kohl's in 2009, and the business is still making her earn more money. She is an author as well and has been in the fashion industry since 2009. During that time, Lauren Conrad also tried the fashion line, and to this day, her business is still up and running.Lauren Conrad is a reality TV star she appears on Laguna Beach: The Real Orange County and The Hills. A lot of personalities have won the CFDA award, including Mary-Kate and Ashley Olsen with their The Row, Victoria Beckham with her eponymous line, and Jessica Simpson, who was on her way to building her own billion-dollar fashion business. Still, despite her over 6 million Instagram followers, who tune in to see photos of her home, her outfits, her Halloween costume ideas, and her family (including the announcement of the birth of her second child this past month), Conrad identifies as a designer, not an influencer.Some of the most influential women in pop culture were twirling their careers to become leaders in the fashion industry in 2009 one of them was Lauren Conrad. Nearly every step of LC Lauren Conrad’s category growth has been informed in some way by Conrad’s own personal experience. Maybe that I spend the most time in pajamas?” We launched a sleep line this year, which I don’t know what that says about me. When I was pregnant with my first child, we launched a maternity line. “We started getting into home decor as I got older and I got my first home and I was taking time to decorate it. Every category we’ve entered has always felt organic,” explains Conrad of the evolution of the label that’s now stocked across all Kohl’s stores- 1155 locations in the U.S. “The thing about this brand is it’s slowly grown with me. Looks from LC Lauren Conrad’s spring 2019 collection, shown on size-inclusive mannequins.

Lauren Conrad Style by Lauren Conrad